Trimmed seconds are free.
Director automatically cuts dead air — trimming ~20% of raw AI footage in our tests. You never pay for what gets cut.
AI video ad generatorTop 1% scripts.Top 1% videos.
Better video ads.Made way faster.
High-converting ads take days to produce — while generic AI templates get swiped right past.
Our two purpose-built agents deliver both quality and speed: Advar Writer scripts to convert, and Advar Director produces the finished ad.
Advar Writer
Writes the script
Advar Director
Makes the video
- Graded on 50+ standards, proven with real spend
- Every release is scored across 50+ creative and production benchmarks — from hook strength to visual realism — then proven in live campaigns with our own ad spend before it reaches you.
AI Scriptwriter
Advar Writer 2.2
Writer crafts complete production scripts — covering visual style, character design, storyline, copy, shot direction, and on-screen text.
Loading
It never stops learning.
Monthly training, by us
Retrained every month on hand-picked winning ads, so it always writes for what's converting right now.
Private training, by you
Save your own or competitors' winners to your Swipe File. Writer learns the patterns and becomes uniquely yours.
You just call the shots.
No creative direction yet?
Drop a product link, docs, or media. Writer extracts key selling angles and pitches dozens of creative directions.
Have a preferred AI actor?
Let Writer cast a fresh character for each script, or create custom AI actors to reuse across every ad.
Want to mix real & AI clips?
Just @your footage — Writer cuts to your clip at the exact right moment in the script, layering in a consistent voiceover and on-screen text. Ideal for products where exact look or a real hands-on demo matters.
Love a competitor's ad?
Just @their video — tell Writer to borrow the hook, copy, or concept, and get a fresh script for your product.
Found an inspiring image?
Just @the image — Writer turns the inspiration into a script for your product and carries the image's style, texture, or composition into your video scenes.
AI Video Director
Advar Director 3.0
Turns Writer's script into a finished, studio-grade video ad — produced end-to-end in about 10 to 30 minutes.
Shot-by-shot direction
Frames every shot, directs actor performance, and paces transitions — delivering natural camera work with zero filmmaking experience.
Face & product lock
Keeps your actor and product identical from the first frame to the last.
Multi-model generation
We benchmark every new image and video model so Director automatically routes each shot to the top performer.
Auto-editing
Cuts like a performance editor — trimming dead air and syncing every transition to the voiceover and action.
On-screen text
Timed text hooks, callouts, and auto captions — smartly positioned inside platform safe zones without covering your actor or product.
Voiceover
Picks from dozens of ad-ready voices to match your tone, keeping every line synced to the visuals.
1080p60fps
Higher video specs
Crisp 1080p detail and smooth, lifelike 60fps motion across every scene.
4 hooks. Same actor, same product.
Creative Refresh
One winner.
Multiple variants.
Refresh fatigued winners — whether made with Advar or shot yourself. Swap just the hook, body, or CTA in one click while keeping actor, product, and setting locked to test one variable at a time.
Loading
Don’t just take our word for it.Let us make you a free custom ad.
No signup or payment required.
Fill out a 1-minute form about your business.
Our team creates your sample ad with Advar.
Get it in your inbox in about 1 business day — see the results before you decide to use Advar.
Cost savings
We're obsessed with cutting your costs.
Preview before you spend.
Preview scenes as images to lock in the look before rendering — eliminating costly video rerolls.
Your footage, finished free.
Voiceover, captions, and 60fps smoothing on your own footage cost zero credits.
Loading
Fix the shot, not the film.
Fix a glitch or tweak a scene in plain English. Only that shot re-renders — and you only pay for those seconds.
Simple pricing.
One plan. All features.
ADVAR SUBSCRIPTION
$99PER MONTH
ALL FEATURES
360credits / monthunused roll over 2 months
Three ways to use credits:
- AI video
- 1 credit/ second
- Only AI seconds in the final cut — your own footage and trimmed seconds are free.
- AI actors
- 1 credit/ actor
- Generate a custom actor once. Reuse them across unlimited ads for free.
- Image previews
- 1 credit/ image
- Preview any scene before rendering video. Deducted from the final video cost.
Everything else is unlimited with your subscription, including:
Advar Writer
Unlimited chats, scriptwriting, and revisions.
Swipe File
Save unlimited competitor ads for AI breakdown, tagging, and Writer training.
Product creation
Create unlimited products, with AI analyzing selling angles and extracting usable assets.
Cost-effective credit top-up packs.
CREDIT TOP-UP
$299ONE-TIME
$0.22 / CREDIT
1,360creditsvalid for 12 months
Real-world cost breakdown:
- 30-second ads
- 25s of AI video + 5s of your own footage (free).
- = $5.50per ad
- ≈ 54 ads per pack
- 3-second hook swaps
- A fresh opening for an existing ad.
- = $0.66per swap
- ≈ 453 ad variants per pack
FAQ
What users actually ask.
General chatbots write formulaic scripts and stop at plain text — leaving you to write prompts, manage assets, and generate clips one by one. Advar Writer is trained on winning ads and tuned with real ad spend, and Advar Director turns its scripts into launch-ready videos in one click.
Plus, you can privately train Writer on your own or competitors' winners — building a creative edge competitors using generic prompts can't copy.
Why we built Advar.
The founder note covers the four decisions behind the system — and the one thing we won't automate.
Read the founder note